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CHICAGO
AS A FINANCIAL CENTER
IN THE TWENTY FIRST CENTURY
Council
on Foreign Relations
Chicago, Illinois
June 2004
Hog
Butcher for the World,
Tool maker, Stacker of Wheat,
Player with Railroads and the Nation’s
Freight Handler;
Stormy, husky, brawling,
City of the Big Shoulders.
Many
claim that Carl Sandburg’s Chicago of the 1920s is a distant
memory, I
am not one of them.
True,
the Stock Yards are gone;
And with manufacturing down, Chicago’s
tool making may have suffered,
As for stackers of wheat—those twelve
famous grain-houses on the Illinois & Michigan Canal
— yes, they are gone,
And the big banks are gone as well!
Chicago
has changed.
What of it! So has the entire world!
But Sandburg’s vision of Chicago is as
true as ever.
Fierce
as a dog with tongue lapping for action,
Cunning as a savage pitted against
the wilderness,
Bareheaded,
Shoveling,
Wrecking,
Planning,
Building, breaking, rebuilding
Under the smoke, dust all over his
mouth,
Laughing with white teeth,
Under the terrible burden of destiny,
laughing as a young man laughs
Who has never lost a battle........
Come and show me another city with
lifted head singing
So proud to be alive and coarse and
strong and cunning.....
Sure,
U.S. slaughter houses are no longer in Chicago, but the nation’s
forward prices of cattle and hogs are still determined in this
city. The city has exchanged animal blood and guts for the mettle
of futures and finance. Sure, Cyrus Hall McCormick’s grain reapers
that made the city a premier center for grain distribution is
gone, but more grain is traded in Chicago than anywhere in the
world. The city is still the center of one of the world’s richest
industrial and commercial complexes; it is still the major transportation
node of the continent; it is still the world center of architectural
innovation; it is still the premier center for trade shows, conventions
and fairs; it is still one of the most diversified cities in
the nation.
Most
important, the city is the proud architect of the "Chicago School" of
economics. That moniker is owned by the Department of Economics
at the University of Chicago which gave birth to a brand of economics
that adheres strictly to the philosophy of "free market" libertarianism
and laissez-faire commerce. As a consequence of its
stature it attracted the brightest economic minds in the world
and took the lion’s share of the Nobel Prizes in economics during
the 20th Century.
Under
its best known and most forceful advocate, Milton Friedman, "Monetarism" found
the theoretical and empirical means by which to roll back the
Keynesian revolution, and bring market-driven economic order
to the world. No other city in the world, except perhaps the
London of Keynes and Carl Marx, is entitled to claim a philosophy
that altered the economic and political direction of the entire
planet.
Thus,
it was fitting that Chicago emerged as the Risk Management Capital
of the World—particularly since the 1972 introduction of financial
futures at the International Monetary Market, the IMM, of the
CME.
Two
decades later, Nobel Laureate, Merton Miller, pronounced that
financial futures were "the most significant financial innovation
of the last twenty years."1
Three decades later, on its 30th Anniversary, Federal
Reserve Board Chairman Alan Greenspan sent the following congratulatory
message to the IMM of the Chicago Mercantile Exchange:
The
financial derivatives markets, which the IMM has played a critical
role in developing, have significantly lowered the costs and
expanded the opportunities for hedging risks that previously
were not readily deflected. As a consequence, the financial
system is more flexible and efficient than it was 30 years
ago, and the economy itself may be more resilient to the real
and financial shocks. Indeed, the transformation of the financial
system has been so profound and the benefits so great, that
it seems questionable whether even those that launched the
IMM could have fully appreciated what they were setting in
motion. What is clear is that participants in financial markets
across the country and around the globe have good reasons to
join the International Monetary Market in celebrating their
30 years of accomplishment.2
High
praise indeed from the high priest of finance. So what exactly
is he talking about?
There
is little mystery about it. We live in a highly complex and hazardous
economic environment where information travels at Internet speed.
We live in a world in which competition is intense and global,
where interest rates, exchange rates, and other asset prices
are volatile, and where dangers as well as opportunities rapidly
appear and disappear on a constantly changing financial horizon.
We live in a world where the possibility of any economic dislocation,
the prospect for any change in value or price, the expectation
of any alteration in national economic policies, whether it be
the result of international turmoil or the consequence of domestic
business disruptions, whether it be in finance or agriculture
demands the means by which to limit the attendant risks or an
opportunity to capture the perceived or real profit potential.
To
manage these financial risks, the marketplace has turned to derivatives—what
the Wall Street Journal called "little miracles of financial
engineering."3
The economic function of these instruments is to provide a safety-net
based on benchmark groupings of inherent business exposures or
to unbundle the risks into their basic components and transfer
them to those most able and willing to assume and manage each
component. Consequently, financial derivatives—both on centralized
futures and options exchanges or customized in the OTC market—represent
some of the basic tools necessary in the mechanics of efficient
capital markets and have become an integral part of the financial
system in the world’s leading economies. A process that in the
words of Alan Greenspan, "has improved national productivity
growth and standards of living."4
The
concept was formalized in Japan with the first physical futures
exchange. To be exact, the house of a wealthy rice merchant named
Yodoya, in Osaka, in the year of 1650 is recorded as being the
first stationary meeting place for merchants where they would
gather to exchange and negotiate their "Rice Tickets." These
were, in fact, negotiable warehouse receipts representing either
rice already grown and stored or rice to be produced for future
delivery.
It
was not until 1826 in England, and 1867 in the United States,
that the traditional futures market was established. In the US,
Chicago was the natural locale as it represented the great railroad
center for products grown in the West to be moved to the population
centers in the East. It proved to be a huge commercial success
for the city. Throughout its formal history, traditional futures
were based on agricultural products. It wasn’t until 1972 when
some young lawyer, without economic credentials, without permission
from New York bankers, explained to a bunch of hog traders in
Chicago that the Swiss Franc was not some kind of foreign
hot-dog.
The
shock was seismic and resulted in a primordial financial soup
on the floor of the Chicago Mercantile Exchange which ultimately
changed the nature of global markets. It ignited the CME’s meteoric
rise from a secondary Chicago backwater exchange in eggs and
porkbellies, to a global financial powerhouse that is number
one in the U.S. and by most measurements first in the world.
In 1971, on the eve of the birth of financial futures, the transaction
volume at the CME was 3.2 million contracts—totally in agriculture
(a number that is less than our daily trading average
today). In 2003 the CME traded 640.2 million contracts—an increase
of nearly 20,000 percent from their inception—and all but one
percent are in financial products.
Our
idea was emulated by every financial center, or would-be financial
center, the world over. Years later, our trader cousins—euphemistically
known as financial engineers—fed our concoction to their hungry
computers and the age of financial derivatives sprang to life
which today boasts of 200 trillion dollars in outstanding contracts.
A good deal of the credit must go to Nobel Prize Laureates, Merton
Miller, Harry Markowitz, William F. Sharpe, Robert Merton, and
Myron Scholes for recognizing and heralding the value of derivatives
in business application. Their pioneering work in the theory
of financial economics ushered in the modern era of risk management
and made it the accepted standard worldwide. Today, Messrs. Scholes,
Merton and their fellow Nobel Prize winner Gary Becker, as well
as other Chicago financial experts, serve under the auspices
of our Competitive Markets Advisory Council, providing CME with
their invaluable counsel in formulating competitive strategy.
Earlier
today, Craig Donohue, CME’s Chief Executive Officer, gave you
some of the practical results. He said that at the CME, the average
daily May volume of contracts traded was 3.4 million—that is
number one in the world. He told you that the notional value
of those contracts traded equaled 179 trillion dollars so far
in 2004—again number one in the world and bigger than at the
NYSE, Eurex exchange of Germany, and the French/British Euronext.liffe
exchange of London. He said that the open interest—that is fancy
terminology to define our open book of business—represents more
than 38 million contracts. Our nearest world competitor, Euronext.liffe,
is about half that number.
He
also explained that on Globex—CME’s electronic transaction system—566,000
transactions are matched daily. Our nearest electronic competitor,
Eurex, does about a third of that number. And that does not include
another 100,000 daily transactions executed on the floors of
the CME. He underscored that Globex, which does more than 50%
of CME transactions, operates 23 1/4 hours per day—no other system
in the world equals that feat. As a topping on the cake, last
year’s clearing processing agreement with the CBOT created the
world’s largest derivatives clearing house at the CME —clearing
85% of U.S. market share.
Meanwhile
at the Chicago Board of Trade, the 2003 volume soared to nearly
454 million contracts, a 32 % increase over 2002 total of 344
million contracts. The first quarter of 2004 witnessed an additional
48.7 percent increase over 2003. Total trading volume in May
was 55 million contracts up nearly 26 % from 2003, and up 44.7
% year-to-date. The exchange saw average daily volume in May
rise 32.2 percent from May 2003 levels, as their membership values
surged to record highs.
During
2003, the Chicago Board Options Exchange remained the leading
exchange in overall securities options volume, garnering a 33%
market share—although its position as number one is threatened
by the International Securities Exchange (ISE) a fully electronic
marketplace based in New York. Nevertheless, nearly 270 million
contracts were traded at the CBOE, with an average daily volume
of over 1 million contracts. Total equity options volume in 2003
was 159 million contracts, representing the fourth highest fiscal
year total in the exchange’s history despite a 2% yearly decrease.
For
Chicago these statistics are of colossal consequence. According
to the study conducted by Civic Committee in 1996, Chicago’s
futures and options exchanges are the "dominant factor in identifying
Chicago’s position as a world financial center." The risk management
industry, it concludes, has a huge impact on the economic health
and well-being of Chicago, the state of Illinois, and, indeed,
the nation. It has led to the creation of a vibrant community
directly and indirectly involved in trading. Researchers at the
Federal Reserve Bank of Chicago, calculated total employment
generated by the securities and commodities sector at 151,500
in 1996. These markets have grown by an order of magnitude since
then. The jobs created directly and indirectly includes jobs
for thousands of graduates of the city’s high schools, a significant
percentage of whom are minority students, as well as for college
graduates and those with advanced degrees.5
The
Chicago futures exchanges have a total of 41 billion dollars
on deposit in Chicago banks in the form of performance-bonds
deposits. An additional 1.5 billion dollars in 2003 was held
on behalf of the Options Clearing Corporation, which is based
in Chicago and is responsible for clearing margins for all of
this nation’s stock options exchanges. Approximately $108 million
of income taxes were paid by the 4 Chicago exchanges in 2003
of which the CME paid $79.7 million. These figures do not include
the amount of money paid in sales and real estate taxes. To put
it succinctly, Chicago derivatives exchanges represent the economic
engine of Chicago.
Becoming
the capital of Risk Management brought us new fame, a new image,
new industries, new jobs, new strength, a new future. But our
legacy is as precious as it is tenuous. Competition is an unceasing
taskmaster and the imperatives of the Twenty-First Century make
new demands: Can Chicago exchanges meet the challenges of
change and protect their priceless franchise?
To
find the answer it is imperative to understand the long-standing
successful strategy employed by the CME. It can be explained
in two words: Innovation and Diversification. No, you
did not hear me say that any part of our strategy depended on
wresting a successful product from an existing competitor—as
our European competitors are attempting to do. Instead we concentrated
on what we do best.
Beginning
in the 1960s with the first "live" delivery of product, we
continued to revolutionize the world of markets though innovation.
In 1972, by initiating the first financial exchange, the IMM,
and the first financial product, foreign currency futures; in
1976, the first short-term interest rate instrument, T-bills;
in 1981, the first cash-settled instrument, eurodollars; in 1982,
the first successful equity index product, S&P futures; in
1987, the first conceptual electronic transaction system, Globex;
and in 1997, the first downsized product, the e-mini S&P
contract. We then became the first American futures exchange
to demutualize and go public in 2002.
During
that breathtaking epoch of innovation, one that spanned thirty
years, the CME conscientiously diversified its market breadth,
covering nearly every sector of the business landscape from agriculture
to finance, from meats to dairy to weather, from foreign exchange,
to interest rates to equity index products, from futures to options—becoming
without equal the most diversified derivatives exchange in the
world. And throughout, our mode of expansion was based on a two-pronged
strategy: First, to aggressively market our own products
into every corner of the globe—thereby becoming the only true
international market. And second, to assist emerging markets
and new participants in the development of futures and options.
The latter consisted of educational and missionary work on the
premise that competition is the fuel for CME success, that participants
created anywhere eventually become CME customers, and that ultimately
a CME-assisted market will expand its reach by partnering with
the CME or utilizing the Globex platform.
Our
missionary labors are no idle boast. They included the DTB exchange
in Germany, precursor to the Eurex, the LIFFE exchange in the
U.K, precursor to Euronext.Liffe, the Simex exchange in Singapore,
now the SGX, the futures and securities markets in Japan and
Korea, and now, for obvious reasons too numerous to mention,
our newest focus is China. Time will not permit to discuss the
breadth of this Asian strategy. Allow me to just whet you appetite
by suggesting that you watch tomorrow’s newspapers.
It
is also instructive to differentiate the foregoing strategy from
the one recently employed by our two foreign competitors, Eurex
and Euronext. In providing the following analysis I mean no disrespect
to the European exchanges. They are both successful and competent
markets. Moreover, since it has only been about six months since
the first of these foreign competitors began their American campaign,
it is a bit early to draw definitive conclusions. The CME is
committed to remain vigilant in this match, one that is bound
to be long and arduous. Nevertheless, based on the results thus
far, one cannot help but suspect that the strategy of our European
counterparts has been ineffective. At best, neither of the foreign
markets has achieved more than about one percent of the market
share of the instruments they targeted at the Chicago exchanges.
Anything less than ten percent of market share in an established
instrument can be considered nothing more than "noise."
Not
only have our European competitors generally failed to create
original product ideas, copying instead American innovations—mostly
originating in Chicago—forgive me for saying that they have also
neglected to do their homework. They embraced both a strategy
and policy based on an old, cliche-ridden falsehood, namely,
that the Chicago futures exchanges are antiquated markets, owned
and operated by a clique-driven crowd, opposed to technological
change, which could not compete with their aggressive pricing
models, and were committed to an open-outcry venue. That image
is so far from the truth as to make it laughable. Speaking for
the CME I can categorically state that our exchange represents
as modern, efficient, and exceptionally well managed a corporate
entity as can be found in the business world anywhere. We have
achieved a remarkable balance between talented management and
board leadership that is steeped in expertise and experience,
and is perhaps one-of-a-kind in the exchange universe. It represents
a unified mind-set and a team approach, one that has a clear
vision of the exchange’s future, is alert to competitive challenges,
committed to technological excellence, and most important, successfully
executing its growth strategy.
It
was only after this reality took hold and the actual truth—facts
and figures—made itself felt that the Europeans and the media
began to reassess their original mistaken impressions. One could
hardly deny our breathtaking and continuous record volumes, dramatic
business breakthroughs, and successive flow of innovative ideas
that kept emanating from the CME boardroom. Moreover, by then
it was also obvious to most observers that not only had European
strategy been based on a false premise, it had ignored an overpowering
fundamental principle pertaining to market liquidity—one, to
which I alluded to earlier.
The
European strategy was for the most part based on an exceptional
experience. That experience was predicated on Eurex’s 1990s ability
to wrest a successful existing futures instrument—the Bund contract—from
the London Financial Futures Exchange where it was devised, initiated
and traded. The exceptional circumstances that caused that market
to be lost by LIFFE and transported to Eurex so mesmerized both
exchanges that they blindly concluded that it represented the
modern model for market cannibalization. Nothing can be further
from the truth. By every measure of market experience, it is
highly difficult to transfer liquidity from the locus in which
it was first developed as long as the original product provided
is equal or better than the competition and offers more value
to its customers.
Long
ago the CME recognized that the current European strategy is
expensive and nearly impossible to carry out. We learned from
experience, sometimes from our own failed attempts, more often
from attacks on CME markets by would-be predators. History is
full of names the likes of Kansas City Board of Trade, New York
Futures Exchange, London Financial Futures Exchange, Finex, Comex,
Blackbird, BrokerTec, Cantor Fitzgerald’s E-speed, and a host
of others who tried and failed. And although one cannot guarantee
that CME will never again make such an attempt, we generally
recognized the futility of such a strategy.
So
there you have it. In our considered view Chicago’s solid foundation
as a financial center is secure and poised for further greatness.
It is and will continue to be the unquestionable global Capital
of Risk Management in the Twenty First Century. Thus, Carl Sandburg’s
vision of Chicago may have been recast, but is no less prescient
and valid than it was when he first penned it. Forgive my modest
attempt to redefine it:
Chicago:
Risk Capital for the World,
Center of Innovation, of Finance,
Player with Concepts and Global Derivatives,
Stormy, husky, brawling,
City of the Big Ideas
Thank
You.
1. Financial
Innovation: The Last Twenty Years and the Next, Merton
H. Miller, Graduate School of Business, The University of Chicago,
Selected Paper Number 63, May 1986.
2.
From the congratulatory message by Federal Reserve Board Chairman
Alan Greenspan on the 30th Anniversary of the International
Monetary Market (IMM), May 16, 2002.
3.
Wall Street Journal, lead editorial, March 11, 2003.
4.
Remarks by Chairman Alan Greenspan, before the Futures Industry
Association, Boca Raton, Florida, March 19, 1999.
5.
Study of Financial Markets in Chicago—A project of the Civic
Committee of the Commercial Club of Chicago, 1996.
*
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